Print, Photographic

Print. Black and white photographic print of an interior display in the Fabric Department at The J.L. Hudson Company Department Store. A series of four female mannequins are displayed wearing a navy blue dress and looking toward a large a large partition with a piece of fabric attached; signage affixed to the fabric and partition reads, "This Spring You Will Wear NAVY, wonderfully wearable in elegant new textures." Signage at the foot of each mannequin reads, (from left to right) "Make it in NAVY, the complete town costume, a slim dress, a finger-tip coat, Vogue Pattern s 4468, Coat WOOL SUEDE, 54 inches wide, $6.95 yard, Dress PRINTED SILK SURRAH, 39 inches wide, $3.95 yard; Make it in NAVY, the trend-setting suit, with melon-shaped sleeves, and reed-slim body, by Fath, in Vogue's Paris Original Pattern 1246, Wool Gabardine, 54 inches wide, $7.95 yard; Make it in NAVY, a dress in one of the soft, new crepes, for now into Spring, By Heim, in Vogue's Paris Original Pattern 1243, Forstmann's Junita, 54 inches wide, $7.95 yard; Make it in Navy, a suit with the new figure-molding line, by Dresses, In Vogue's Paris Original Pattern 1249, Forstmann's Crepe Suiting, 54 inches wide, $9.95 yard." Bolts of woolen fabric are visible in the background. The photographic sequence number, company name, and photographer's name are printed on the bottom of the recto, "25790; The J.L. Hudson Company; Photography by Davis B. Hillmer." The date is hand-written on the verso, "Jan. 1954." Also, the address and telephone number of the photographer are stamped on the verso, "Davis B. Hillmer Commercial Photographer, 8825 Second Avenue. Detroit 2, Michigan. TR5-7620, TR 2-8000."