The Stroh Brewery Company was founded in 1850 by German immigrant Bernhard Stroh. By the 1980s, Stroh was the nation’s third largest brewer, operating seven individual breweries, and it owned brands that included Goebel, Schaefer, and Schlitz. After falling on hard times and closing their Detroit brewery, the brand was revived in a partnership between Pabst and Brew Detroit in 2016.
Learn more about Stroh’s in our Detroit’s Brewing Heritage exhibition and our Untold Detroit: Beer podcast. And show off your Stroh’s pride with exclusive merchandise in our store!
